Selected Project 

Cera Homecare

Category: Brand Identity
Role: Design & Art Direction
Team: Size Agency
Year: 2017

Cera is the leading healthcare startup in UK, specialised in elderly and home care. Regarding the fact that elderly care is a very sensitive topic among many families, the goal was to create environment of optimism and trust. The main target audience were children and grandchildren of elderly people who are in need of home care services. On the other hand, it was crucial to communicate relevance and expertise — not only to the clients but also to the industry professionals. Final goal was achieved by creating simple yet effective system built around wordmark and incorporated plus sign, quirky geometric typography and optimistic imagery supported by uplifting words and quotes.

Cera_Logo_Gif
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Uniform-Business-Cards-Mockup
Basic-Stationery-Branding-Mockup-vol28
Cera-04-1800×1000
Cera-05-1800×1000
Cera_Brochura
Cera-03-1800×1000
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If you would like to know more, work with me or just meet me in person feel free to send email or message on any of my social media profiles.

info@markocvijetic.com

If you would like to know more, work with me or just meet me in person feel free to send email or message on any of my social media profiles.

info@markocvijetic.com